Wisconsin Library Heritage Center

The Wisconsin Library Heritage Center is a program of the Wisconsin Library Association Foundation promoting understanding and appreciation of the history of libraries and librarianship in Wisconsin.

Demcourier, Magazine for Librarians

Posted by Larry T. Nix
Larry T. Nix
Larry T. Nix has not set their biography yet
User is currently offline
on Tuesday, August 31, 2010 in Publications


In 2005 DEMCO, the well known library supply company headquartered in Madison, WI, celebrated its centennial.  As part of that celebration it published a book entitled Honoring A Century of Service - The Story of Librarians & DEMCO 1905-2005 by Raymond M. Olderman. Far from being a boring corporate history, the book does indeed tell the story of both librarians and DEMCO during this hundred year period. One of the stories in the book is about Norman Bassett who became owner of Demco Library Supplies in 1931 and the free magazine for librarians he created in 1932. The magazine's name Demcourier came from two librarians who won a contest to name the magazine and as a result received $10 each.  Initially the focus of the magazine, was on practical information for librarians but it evolved more and more into a literary magazine with each issue devoted to a single literary figure. I recently acquired the Autumn 1939 issue (cover shown above) and it is devoted to Louis Untermeyer.  In this issue, Bassett, who edited the magazine, apologetically tells readers that the magazine has become so popular that DEMCO is going to have to limit its distribution to those who purchase at least $10 in library supplies each year from the company and those who pay a subscription fee of 50 cents a year (returned if $10 is spent with the company).  Bassett was a model of the best in relationships between library vendors and the library community.  He became active in both the Wisconsin Library Association and the American Library Association.  In 1932 at the conference of the Wisconsin Library Association he arranged an auction of autographed copies of books to raise funds for scholarships for library school students. As a result a Scholarship Committee (which continues today) was established with Bassett as its chair. During World War II the cost of paper forced the suspension of the magazine in 1943 and its publication was never resumed.  This article was published simultaneously in The Library History Buff Blog.


No comments made yet. Be the first to submit a comment

Leave your comment

Guest Thursday, November 21, 2019


Popular Tags

Clarence Brown Lester Exhibits ca Hall of Fame 2012 Wilbur Lyle Eberhart WLA 125 Cooperative Children's Book Center Postcards Woman's Congress Council on Library and Network Development Madison Public Library Gertrude Thurow background Cornelia Marving Pierce Orrilla Blackshear Wisconsin Library Trustees and Friends Lutie Stearns Eager Free Public Library DeForest Area Public Library Bookmobiles Buttons Evansville Wisconsin Frank Avery Hutchins WLA 125 23 11 Portage Public Library S. Janice Kee library education Campaign for Wisconsin Libraries Manitowoc Public Library Lucy E. Smith Morris John J. Jax Events & Meetings Black River Falls Sarah Janice Kee campa 14 Capitol Fire 1904 Richard J. Sorensen James Duane Doty Special libraries Marketing-Publicity cam Association of Library Trustees Advocates and Friends 27 John Miller Chancellor 10 Library Buidlings Richard E. Krug Library Systems Charles Bunge Library Artifacts Hall of Fame 2015 McMillan Memorial Library Nolan I. Neds Bob Bochfer Helen Adams Campaign for Wisconsin Libraries Academic Libraries American Library Association Library War Service Hall of Fame 2009 traveling libraries Larry T. Nix Campaign 28 Dick Sorensen Jane K. Billings Oshkosh Public Library Edward Asahel Birge Campaign Ice Storm Clinton Public Library UW-Milwaukee Libraries Wayne A. Wiegand Events & Meetings Events campaign Postcards 21 Soughton Public Library Gerald A. Somers Katharine MacDonald Jones Wisconsin Federation of Women's Clubs Matthew S. Dudgeon Meter mail slogans William J. Wilson presentations Wisconsin State Law Library books-by-mail Carl Spitzweg WLA 125 Brown County Library Library people Postcards Rusk County Community Library I Love Libraries Zona Gale School libraries Uncategorized Hall of Fame 2008 COLAND Hall fo Fame 2012 Pinback buttons Public libraries Hall of Fame 2012 Hall of Fame 2015 Wisconsin Literary Travel Guide Tower Hill Wisconsin Kimberly-Little Chute Public Library Hall of Fame 2013 Hall of Fame 2019 Wisconsin Free Library Commission Hall of Fame 2015 Robert Bocher Hartford Public Library T. B. Scott Free Public Library trav Wisconsin Free Library Commission Wisconsin State Normal School-Milwaukee Ruth Ann Montgomery Superior Carnegie Libraries Library History National Bookmobile Day Milwaukee Public Library Amer 20 caly film campaign Campaign Hall of Fame 2011 Library celebrations Wisconsin Library Association Black River Falls Public Library Louise S. Robbins library exhibit Ripon Public Library Hall Gilbert H. Doane caly film Lutie Eugenia Stearns 24 Suring Area Public Library Library e Sandra Friedman Dolnick Peter G. Hamon Nancy Marshall Parcel post Bernard Schwab WLA 125 Campaing for Wisconsin Libraries Campaign for Wisconsin Libraries White House Conference on Library and Information Services Increase A. Lapham library legislation Jerome P. Daniels UW-Madison school of library and information studies Elroy Public Library Ruby Roeder James Huff Stout Anniversaries WWI Library War Service Wisconsin Association of Academic Librarians Dorothea M. Krause Milwaukee Art Museum bed and breakfast World War I Campaign for Wisconsin Libraries archives Dick Sorensen campaign Beloit Public Library Library people Wisconsin Rapids Inform Wisconsin Marjorie Sornson Malmberg Wisconsin Library Bulletin bookworm Campaign for Wisconsin Libraries state historical society membership libraries WAAL Governor's Conference on Library and Information Services Milwaukee Public Library Appleton Public Library Middleton Public Library Historical Register Hall of Fame 2016 hall of Digital Collections Public libraries Delia Ovitz Public library systems Brown Deer Public Library Brown Deer Public Library School of Library and Information Studies Library People Hall of Fame 2010 Pewaukee Public Library Publications Wisconsin Library Heritage Center Anniversaries Hall of Fame 2012 Beaver Dam Public Library Carnegie libraries Hall of Fame 2015 Academic Librarians State Law Library National Library Week Hall of Fame 2014 American Library Association People Irene W. Newman buil Cam Lowell W. Wilson Dianne McAfee Hopkins Wisconsin Historical Society Hall of Fame 2018 Eratus Swift Wilcox UW-Milwaukee School of Information Studies Library Buildings J. D. Witter WHCLIS anniversaries caly film Klaus Linderfelt Hall of Fame 2015 CCBC library memorabilia Hall of Fame 2018 22 Postcards Centennial Library Trustees Hall of Fame 2017

Wisconsin Library Association Foundation Logo